Denver - 10 March, 2000 -

Individuals searching for a business opportunity that is flexible, simple to operate, healthy, dignified, trouble free and low risk, part-time or full-time, find it in a Maui Wowi franchise. A Maui Wowi franchise owner is trained in the marketing and management of a Maui Wowi fresh fruit smoothie business that utilizes mobile carts. Maui Wowi fresh fruit smoothies are served at activities such as fairs, sporting events, conventions, rodeos, festivals, trade shows, grand openings, seminars, and other events which provide unlimited opportunities for exposure. The proprietary fruit smoothie mix recipes and carts are exclusively distributed by the franchise company, Maui Wowi Marketing, Inc. "A Maui Wowi franchise is ideal for individuals or couples who are retired and still want something fun and profitable to do with their time. This business is also perfectly suited for people who wish to keep their present job and considerably supplement their income. It is a great way to involve the entire family in a wholesome business. It's been said that once you operate a Maui Wowi business, it is difficult to distinguish your work from play," said Michael Haith, President and CEO of Maui Wowi Marketing, Inc. Jeff and Jill Summerhays of Salt Lake City, Utah originally conceived the Maui Wowi fruit smoothie concept in 1983. Mr. Haith, inspired by the constant long lines of smoothie consumers at the Maui Wowi carts at the Utah Arts Festival and the Park City Arts Festival, offered a partnership to the Summerhays. Haith acquired the company in January, 1998 and has since refined the franchise program in preparation for worldwide expansion. There are two (2) available levels of franchise investments. The franchise fee for a Location Franchise is $12,000 and includes the rights to operate as many carts as one would like at one address like a mall or convention center. A Mobile Franchise fee is $20,000 and the franchisee may operate up to three (3) carts and operate at multiple locations and may travel anywhere in the United States. The total investment varies depending upon the amount of initial equipment and inventory purchased. "A Maui Wowi franchise combines three of the hottest concepts in business today. It is a healthy, popular smoothie product, a home-based business, with mobile carts that eliminate the risk involved with leased retail space. An all-around winning formula," adds Haith. Information about a Maui Wowi franchise is available by calling Maui Wowi Marketing, Inc. at (303) 781-7800 or visit their website at www.mauiwowi.com.

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