Moe's Southwest Grill Franchise

Fresh-Mex quick-service restaurant

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In December of 2000 in Atlanta, Ga. a handful of local entrepreneurs created Moe's Southwest Grill in the spirit of not-taking-yourself-too-seriously with menu names like the Homewrecker burrito, Closetalker salad and the Billy Barou nachos as well as a store design that includes abstract artwork with tongue-in-cheek sayings. Maybe it's the personal experience that keeps people coming back for more. Maybe it's the huge selection of customizable Southwest favorites. Or maybe it's the laid-back vibe and signature "Welcome to Moe's" greeting our customers hear each time they walk through the door. Regardless of the reason behind the popularity of the brand, it works - and now, after being purchased by FOCUS Brands, Inc., in August 2007, Moe's has more than 370 locations across the country with plans to grow domestically and internationally. As a testament to the wild popularity of the brand, Moe's was named the #1 fast-casual chain based on change in system-wide sales by QSR magazine and the #2 fast-casual chain under 300 units in 2006. When you join the Moe's franchisee family, you'll be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the foodservice industry. We're dedicated to the success of your franchise, and are committed to providing you with world-class support and service based on respect and trust. Join Moe's-- owning your own restaurant doesn't have to just be a dream. Veteran Incentives $10,000 off franchise fee#362 in Franchise 500 for 2020.#191 in Franchise 500 for 2021.

ABC INC

ABC-CO - NASDAQ

$129.55 USD
+0.25 (+0.20%)
$129.55
$129.55


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Please Note: The operators of Moe's Southwest Grill, may not have verified the accuracy of the Franchise information contained within this website. For accurate up-to-date information, investors are strongly recommended to visit the official Moe's Southwest Grill website.

How much does it cost to open a Moe's Southwest Grill Franchise ?

The investment required to open a Moe's Southwest Grill Franchise is between $457,400 - $911,500 . There is an initial franchise fee of $30,000 which grants you the license to run a business under the Moe's Southwest Grill name.

Individual Franchise Costs

  • Initial Investment:
    $457,400 -
  • Initial Franchise Fee:
    $30,000
  • Royalty Fee:
    5%
  • Advertising Fee:
    2%
  • Term of Agreement:
    20 years
  • Renewal Fee:
    Then-current franchise fee

Expense In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No Yes
Payroll No Yes

Third Party Financing Source(s):
GE Capital, Wachovia, Washington Mutual & Banco Poplar

Training
On-The-Job Training 125 hours Classroom Training: 22.6 hours

Support
Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform

Marketing
Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app

Moe's Southwest Grill Growth History

When did the first Moe's Southwest Grill open? 2000
When did Moe's Southwest Grill start Franchising ? 2001

65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

Industry experience General business experience Marketing skills Excellent attention to detail

Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming

Worldwide, Afghanistan, Albania, Algeria, American Samoa, Andorra, Anguilla, Antigua & Barbuda, Argentina, Aruba, Australia, Austria, Azores, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium, Belize, Benin, Bermuda, Bolivia, Bonaire, Bosnia, Botswana, Brazil, British Virgin Islands, Brunei, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Canada, Canary Islands, Cape Verde Islands, Cayman Islands, Central African Republic, Chad, Channel Islands, Chile, China, Colombia, Congo, Cook Islands, Costa Rica, Croatia, Curacao, Cyprus, Czech Republic, Denmark, Djibouti, Dominica, Dominican Republic, Ecuador, Egypt, El Salvador, England, Equitorial Guinea, Eritrea, Estonia, Ethiopia, Faeroe Islands, Federated States of Micronesia, Fiji, Finland, France, French Guiana, French Polynesia, Gabon, Gambia, Georgia, Germany, Ghana, Gibraltar, Greece, Greenland, Grenada, Guadeloupe, Guam, Guatemala, Guinea, Guinea-Bissau, Guyana, Haiti, Holland, Honduras, Hong Kong, Hungary, Iceland, India, Indonesia, Ireland, Israel, Italy, Ivory Coast, Jamaica, Japan, Jordan, Kazakhstan, Kenya, Kiribati, Kosrae, Kuwait, Kyrgyzstan, Laos, Latvia, Lebanon, Lesotho, Liberia, Liechtenstein, Lithuania, Luxembourg, Macau, Macedonia, Madagascar, Madeira, Malawi, Malaysia, Maldives, Mali, Malta, Marshall Islands, Martinique, Mauritania, Mauritius, Mexico, Moldova, Monaco, Montserrat, Morocco, Mozambique, Myanmar, Namibia, Nepal, Netherlands, Netherlands Antilles, New Caledonia, New Zealand, Nicaragua, Niger, Nigeria, Norfolk Island, Northern Ireland, Northern Mariana Islands, Norway, Oman, Pakistan, Palau, Panama, Papua New Guinea, Paraguay, Peru, Philippines, Poland, Ponape, Portugal, Puerto Rico, Qatar, Republic of Yemen, Reunion, Romania, Rota, Russia, Rwanda, Saba, Saipan, Saudi Arabia, Scotland, Senegal, Seychelles, Sierra Leone, Singapore, Slovakia, Slovenia, Solomon Islands, South Africa, South Korea, Spain, Sri Lanka, St. Barthelemy, St. Christopher, St. Croix, St. Eustatius, St. John, St. Kitts & Nevis, St. Lucia, St. Maarten, St. Martin, St. Thomas, St. Vincent & the Grenadines, Sudan, Suriname, Swaziland, Sweden, Switzerland, Syria, Tahiti, Taiwan, Tajikistan, Tanzania, Thailand, Tinian, Togo, Tonga, Tortola, Trinidad & Tobago, Truk, Tunisia, Turkey, Turks & Caicos Islands, Tuvalu, Uganda, Ukraine, Union Island, United Arab Emirates, United Kingdom, United States, Uruguay, US Virgin Islands, Uzbekistan, Vanuatu, Venezuela, Vietnam, Virgin Gorda, Wake Island, Wales, Wallis & Futuna Islands, Western Samoa, Yap, Yugoslavia, Zaire, Zambia, Zimbabwe



How much does a Moe's Southwest Grill Franchise owner make?

How much money you could make as a Moe's Southwest Grill Franchise owner depends on a wide variety of factors. As a business owner, your primary goals are to strive for high sales while keeping your oper_ating costs as low as possible while still maintaining quality products and service. The monthly oper_ating costs that you will incur as a Moe's Southwest Grill Franchise owner may include royalty fees, rent or mortgage, staffing, products, supplies, utilities, administrative costs and other things. Although your monthly oper_ating costs may vary from month to month, your start up costs are typically fixed and they will cover the majority of your initial oper_ating equipment, signage, and renovations.

Initial Investment
$30,000 - $911,500
Initial Franchise Fee
$30,000
Royalty Fee
5%
Advertising Fee
2%
Term of Agreement
20 years
Renewal Fee
Then-current franchise fee
Latest News
Moe's Grand Opening Brings Fun, Food, And Attitude In Albany
Albany
2006-12-14
Moe's Grand Opening Brings Fun, Food, And Attitude
Charleston
2006-12-13
Moe's Southwest Grill Franchise Kicks-off First National Branding Campaign With "Burritos For Life"

2006-06-29
Moe's Southwest Grill Teams Up With Atlanta Thrashers - Welcome To Blueland
Atlanta, Georgia
2005-12-28
Rankings in Entrepreneur magazine 2000-2004
Atlanta, GA
2005-11-30
“moe Knows Racing” Winner Hits Atlanta
Atlanta, Georgia
2005-11-07
Moe’s Southwest Grill Leads the Industry as Fastest Growing Company
ATLANTA
2005-11-04
Surveying Success
Atlanta, GA
2005-10-18
Will Moe's "Know" Ground Beef?
ATLANTA
2005-10-03
Attention Racing Fans: One Little Sip
ATLANTA
2005-09-12
Just What Atlanta Needs This Summer One Moe Run!
Atlanta, Georgia
2005-08-16
Raving Brands! CEO Wins 2005 Ernst & Young Entrepreneur of the Year Award
ATLANTA
2005-06-30
In Fast-casual Dining, Let Taco And Fajita Battles Begin
Wilsonville
2005-05-19
Moe's Southwest Grill Continues To Grow At A Significant Rate
Atlanta, Georgia
2005-02-16
Award: 2004 Hot Concepts
Atlanta
2005-01-15
Raving Brands To Add 2 Chains

2005-01-07
Demand For The Country's Hottest Tex-mex Concept Drives Moe's Southwest Grill To Alternative Locations

2004-11-15
Veteran Mcdonald's Franchisees Say Goodbye To Ronald And Hello To Moe

2004-10-21
Moe's Crosses Mason-dixon Line With Plans To Open 25 Restaurants

2004-06-15 View All

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Legal Disclaimer: This information is not a franchise offering for Moe's Southwest Grill and should not be construed as such. The Franchise Mall makes every effort to maintain accurate franchise data but does not guarantee nor assume liability for incorrect data. We recomend that anyone seriously interested in pursuing an Moe's Southwest Grill franchise opportunity, review that franchise's Franchise Disclosure Document (FDD) with an attorney and accountant.