Wing Zone vs El Pollo Loco Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Wing Zone vs El Pollo Loco including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Wing Zone El Pollo Loco
Investment 342800 - 566000 900000 - 1755000
Franchise Fee 0
Royalty Fee 5% 2%-3%-4%
Advertising Fee 2%
Year Founded 1991 1975
Year Franchised 1999 1980
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Wing Zone El Pollo Loco
Experience Industry experience General business experience Marketing skills We require a minimum of five years of experience as an owner/operator within the restaurant industry. You must also live in the area of development in order to manage the restaurant on a daily basis.

Financing Options

  Wing Zone El Pollo Loco
 
Franchise Fees No No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support

  Wing Zone El Pollo Loco
Training Wing Zone University, our training program consists of three (3) weeks of classroom and on-site training Our program consists of everything you need to know to open and successfully operate a Wing Zone, including: Recipes and Food-Prep Procedures Quality and Service Standards Guest Promise Inventory Procedures Food Safety Best Hiring Practices Local Store Marketing Digital and Social Media Online Review Management (Yelp, Google, Facebook) Grand Opening Plan * Seven weeks pre-opening training for franchisee and restaurant managers * Franchise training consultants offering ongoing training programs for crew and management * Complete restaurant-opening support
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives From the moment, you sign the Franchise Agreement to the day you open and beyond we??ll help and guide you with site selection, lease negotiations, finding and hiring the right contractor, store design and construction as well the training on how to open, hire the right people and operate your Wing Zone. Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Ad slicks, National media, Regional advertising Has a proven history of successful marketing Is aligned with award-winning advertising agencies Utilizes a strategic approach to building a strong brand Is focused on driving traffic and sales profitably We provide a full array of targeted advertising tools and marketing plans to build awareness and drive customers into our restaurants through: Innovative marketing and advertising campaign Development and execution of bilingual promotional strategies Product innovation to fuel sustained growth Support for grand openings Marketing plans tailored to each market's needs Effective communication and support of franchisees' needs Access to El Pollo Loco's online LSM toolkit (at franchisees disposal)
Operations 20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is NOT allowed. Franchisees required to buy multiple units/master licenses; 40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Expansion Plans

  Wing Zone El Pollo Loco
US Expansion North East, South, South East, Arizona, California, Nevada, Texas,
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Wing Zone
El Pollo Loco
Franchise Fee
Wing Zone
El Pollo Loco
Royalty Fee
Wing Zone 5%
El Pollo Loco 2%-3%-4%
Advertising Fee
Wing Zone 2%
El Pollo Loco
Year Founded
Wing Zone 1991
El Pollo Loco 1975
Year Franchised
Wing Zone 1999
El Pollo Loco 1980
Term Of Agreement
Wing Zone 10 years
El Pollo Loco 20 years
Renewal Fee
Wing Zone $10K
El Pollo Loco


Business Experience Requirements

Experience
Wing Zone Industry experience General business experience Marketing skills
El Pollo Loco We require a minimum of five years of experience as an owner/operator within the restaurant industry. You must also live in the area of development in order to manage the restaurant on a daily basis.

Financing Options

 
Franchise Fees
Wing Zone No
El Pollo Loco No
Start-up Costs
Wing Zone
El Pollo Loco
Equipment
Wing Zone}
El Pollo Loco
Inventory
Wing Zone
El Pollo Loco
Receivables
Wing Zone
El Pollo Loco
Payroll
Wing Zone
El Pollo Loco

Training & Support

Training
Wing Zone Wing Zone University, our training program consists of three (3) weeks of classroom and on-site training Our program consists of everything you need to know to open and successfully operate a Wing Zone, including: Recipes and Food-Prep Procedures Quality and Service Standards Guest Promise Inventory Procedures Food Safety Best Hiring Practices Local Store Marketing Digital and Social Media Online Review Management (Yelp, Google, Facebook) Grand Opening Plan
El Pollo Loco * Seven weeks pre-opening training for franchisee and restaurant managers * Franchise training consultants offering ongoing training programs for crew and management * Complete restaurant-opening support
Support
Wing Zone Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives From the moment, you sign the Franchise Agreement to the day you open and beyond we??ll help and guide you with site selection, lease negotiations, finding and hiring the right contractor, store design and construction as well the training on how to open, hire the right people and operate your Wing Zone.
El Pollo Loco Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing
Wing Zone Ad slicks, National media, Regional advertising
El Pollo Loco Has a proven history of successful marketing Is aligned with award-winning advertising agencies Utilizes a strategic approach to building a strong brand Is focused on driving traffic and sales profitably We provide a full array of targeted advertising tools and marketing plans to build awareness and drive customers into our restaurants through: Innovative marketing and advertising campaign Development and execution of bilingual promotional strategies Product innovation to fuel sustained growth Support for grand openings Marketing plans tailored to each market's needs Effective communication and support of franchisees' needs Access to El Pollo Loco's online LSM toolkit (at franchisees disposal)
Operations
Wing Zone 20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is NOT allowed.
El Pollo Loco Franchisees required to buy multiple units/master licenses; 40% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Expansion Plans

US Expansion
Wing Zone North East, South, South East,
El Pollo Loco Arizona, California, Nevada, Texas,
Canada Expansion
Wing Zone
El Pollo Loco 0
International Expansion
Wing Zone
El Pollo Loco