Start-Up Costs and Fees |
||
| Williams Fried Chicken | Mary Brown's | |
| Investment | 290000 - 999999 | 500000 - 600000 |
| Franchise Fee | ||
| Royalty Fee | 5% | |
| Advertising Fee | 4% | |
| Year Founded | 1987 | 1969 |
| Year Franchised | 1995 | 1969 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| Williams Fried Chicken | Mary Brown's | |
| Experience | At Mary Brown’s, we’re looking for results-driven individuals with the determination to succeed. Passion and pride in everything you do is essential. Here’s what we’re looking for: * Hands-on ownership is preferred * Food service experience is an asset * Individual or multi-unit operators are welcome * Must have a willingness to learn, innovate and try new ideas * Entrepreneurial spirit " a desire to work with Mary Brown’s to grow your business * Commitment to delivering extraordinary Guest experiences every time * Pride in leading and motivating your team * A genuine love of people and enthusiasm for getting involved in your community | |
Financing Options |
||
| Williams Fried Chicken | Mary Brown's | |
| Franchise Fees | ||
| Start-up Costs | ||
| Equipment | ||
| Inventory | ||
| Receivables | ||
| Payroll | ||
Training & Support |
||
| Williams Fried Chicken | Mary Brown's | |
| Training | *Classroom training at our Corporate Training Center *On-the-job training at one of our corporate owned restaurants. *Opening assistance at the restaurant for five days. | Our training team ensures you’re armed with the knowledge you need - from hiring to preparing product and beyond. Highlights include: Best-in-class training at our training centre 3 week comprehensive Training Course teaches you how to produce and serve consistently perfect product - profitably Your training includes seminars, 1-on-1 sessions and classroom style courses on all aspects of our business and related systems. Learn about every aspect of your Mary Brown’s operation: * Food preparation * Office procedures * Basic management * Hiring * Guest focused, service-centric approach |
| Support | ||
| Marketing | Mary Brown’s marketing is focused on driving sales and growing brand awareness. High impact multi-media marketing programs include radio, television, direct mail coupon programs and in-store materials. There is a strong digital/online presence including a web site, social media, YouTube promotion and e-newsletters. Location-specific programs are built by local field marketing managers to drive traffic and increase sales within a community or for a particular store. New Mary Brown’s stores are supported by grand opening events, public relations efforts and radio/print support to attract huge crowds. | |
| Operations | Our operations team teaches you how to optimize your results - they're with you throughout your opening and beside you as you build your business. Mary Brown’s mirror report system, implemented by our in-field operations directors, provides continuous monitoring of your operational procedures. This digital evaluation system assesses operational processes, service standards, quality control and hygiene and food safety on a store-by-store basis, ensuring brand integrity, consistency and optimal efficiencies. | |
Expansion Plans |
||
| Williams Fried Chicken | Mary Brown's | |
| US Expansion | ||
| Canada Expansion | 0 | 0 |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| Williams Fried Chicken | |
| Mary Brown's | |
| Franchise Fee | |
| Williams Fried Chicken | |
| Mary Brown's | |
| Royalty Fee | |
| Williams Fried Chicken | |
| Mary Brown's | 5% |
| Advertising Fee | |
| Williams Fried Chicken | |
| Mary Brown's | 4% |
| Year Founded | |
| Williams Fried Chicken | 1987 |
| Mary Brown's | 1969 |
| Year Franchised | |
| Williams Fried Chicken | 1995 |
| Mary Brown's | 1969 |
| Term Of Agreement | |
| Williams Fried Chicken | 10years+10 |
| Mary Brown's | |
| Renewal Fee | |
| Williams Fried Chicken | $2,000 |
| Mary Brown's | |
Business Experience Requirements |
|
| Experience | |
| Williams Fried Chicken | |
| Mary Brown's | At Mary Brown’s, we’re looking for results-driven individuals with the determination to succeed. Passion and pride in everything you do is essential. Here’s what we’re looking for: * Hands-on ownership is preferred * Food service experience is an asset * Individual or multi-unit operators are welcome * Must have a willingness to learn, innovate and try new ideas * Entrepreneurial spirit " a desire to work with Mary Brown’s to grow your business * Commitment to delivering extraordinary Guest experiences every time * Pride in leading and motivating your team * A genuine love of people and enthusiasm for getting involved in your community |
Financing Options |
|
| Franchise Fees | |
| Williams Fried Chicken | |
| Mary Brown's | |
| Start-up Costs | |
| Williams Fried Chicken | |
| Mary Brown's | |
| Equipment | |
| Williams Fried Chicken} | |
| Mary Brown's | |
| Inventory | |
| Williams Fried Chicken | |
| Mary Brown's | |
| Receivables | |
| Williams Fried Chicken | |
| Mary Brown's | |
| Payroll | |
| Williams Fried Chicken | |
| Mary Brown's | |
Training & Support |
|
| Training | |
| Williams Fried Chicken | *Classroom training at our Corporate Training Center *On-the-job training at one of our corporate owned restaurants. *Opening assistance at the restaurant for five days. |
| Mary Brown's | Our training team ensures you’re armed with the knowledge you need - from hiring to preparing product and beyond. Highlights include: Best-in-class training at our training centre 3 week comprehensive Training Course teaches you how to produce and serve consistently perfect product - profitably Your training includes seminars, 1-on-1 sessions and classroom style courses on all aspects of our business and related systems. Learn about every aspect of your Mary Brown’s operation: * Food preparation * Office procedures * Basic management * Hiring * Guest focused, service-centric approach |
| Support | |
| Williams Fried Chicken | |
| Mary Brown's | |
| Marketing | |
| Williams Fried Chicken | |
| Mary Brown's | Mary Brown’s marketing is focused on driving sales and growing brand awareness. High impact multi-media marketing programs include radio, television, direct mail coupon programs and in-store materials. There is a strong digital/online presence including a web site, social media, YouTube promotion and e-newsletters. Location-specific programs are built by local field marketing managers to drive traffic and increase sales within a community or for a particular store. New Mary Brown’s stores are supported by grand opening events, public relations efforts and radio/print support to attract huge crowds. |
| Operations | |
| Williams Fried Chicken | |
| Mary Brown's | Our operations team teaches you how to optimize your results - they're with you throughout your opening and beside you as you build your business. Mary Brown’s mirror report system, implemented by our in-field operations directors, provides continuous monitoring of your operational procedures. This digital evaluation system assesses operational processes, service standards, quality control and hygiene and food safety on a store-by-store basis, ensuring brand integrity, consistency and optimal efficiencies. |
Expansion Plans |
|
| US Expansion | |
| Williams Fried Chicken | |
| Mary Brown's | |
| Canada Expansion | |
| Williams Fried Chicken | 0 |
| Mary Brown's | 0 |
| International Expansion | |
| Williams Fried Chicken | |
| Mary Brown's | |