Start-Up Costs and Fees |
||
| The Coffee Beanery | Moka House Coffee | |
| Investment | 112500 - 496100 | 250000 - 350000 |
| Franchise Fee | ||
| Royalty Fee | 4% | |
| Advertising Fee | 2% | |
| Year Founded | 1976 | 0 |
| Year Franchised | 1985 | 0 |
| Term Of Agreement | ||
| Term Of Agreement | ||
| Renewal Fee | ||
Business Experience Requirements |
||
| The Coffee Beanery | Moka House Coffee | |
| Experience | General business experience Retail experience | |
Financing Options |
||
| The Coffee Beanery | Moka House Coffee | |
| Franchise Fees | No | |
| Start-up Costs | No | |
| Equipment | No | |
| Inventory | No | |
| Receivables | No | |
| Payroll | No | |
Training & Support |
||
| The Coffee Beanery | Moka House Coffee | |
| Training | The Franchisee/Owner will be required to successfully complete the training program for a minimum of two weeks. Training will take place at designated locations including training at the Franchisee/Owner's location. Additionally, the Franchisee/Owner will be provided with an Operations Manual. | |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | |
| Marketing | Co-op advertising, Ad slicks, National media | |
| Operations | International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 14 - 17 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | |
Expansion Plans |
||
| The Coffee Beanery | Moka House Coffee | |
| US Expansion | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming, | |
| Canada Expansion | 0 | British Columbia |
| International Expansion |
Start-Up Costs and Fees Mobile |
|
| Investment | |
| The Coffee Beanery | |
| Moka House Coffee | |
| Franchise Fee | |
| The Coffee Beanery | |
| Moka House Coffee | |
| Royalty Fee | |
| The Coffee Beanery | 4% |
| Moka House Coffee | |
| Advertising Fee | |
| The Coffee Beanery | 2% |
| Moka House Coffee | |
| Year Founded | |
| The Coffee Beanery | 1976 |
| Moka House Coffee | 0 |
| Year Franchised | |
| The Coffee Beanery | 1985 |
| Moka House Coffee | 0 |
| Term Of Agreement | |
| The Coffee Beanery | 10-20 years |
| Moka House Coffee | |
| Renewal Fee | |
| The Coffee Beanery | 25% of initial fee |
| Moka House Coffee | |
Business Experience Requirements |
|
| Experience | |
| The Coffee Beanery | General business experience Retail experience |
| Moka House Coffee | |
Financing Options |
|
| Franchise Fees | |
| The Coffee Beanery | No |
| Moka House Coffee | No |
| Start-up Costs | |
| The Coffee Beanery | |
| Moka House Coffee | |
| Equipment | |
| The Coffee Beanery} | |
| Moka House Coffee | |
| Inventory | |
| The Coffee Beanery | |
| Moka House Coffee | |
| Receivables | |
| The Coffee Beanery | |
| Moka House Coffee | |
| Payroll | |
| The Coffee Beanery | |
| Moka House Coffee | |
Training & Support |
|
| Training | |
| The Coffee Beanery | |
| Moka House Coffee | The Franchisee/Owner will be required to successfully complete the training program for a minimum of two weeks. Training will take place at designated locations including training at the Franchisee/Owner's location. Additionally, the Franchisee/Owner will be provided with an Operations Manual. |
| Support | |
| The Coffee Beanery | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations |
| Moka House Coffee | |
| Marketing | |
| The Coffee Beanery | Co-op advertising, Ad slicks, National media |
| Moka House Coffee | |
| Operations | |
| The Coffee Beanery | International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 14 - 17 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) |
| Moka House Coffee | |
Expansion Plans |
|
| US Expansion | |
| The Coffee Beanery | Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Vermont, Wisconsin, West Virginia, Wyoming, |
| Moka House Coffee | |
| Canada Expansion | |
| The Coffee Beanery | 0 |
| Moka House Coffee | British Columbia |
| International Expansion | |
| The Coffee Beanery | |
| Moka House Coffee | |