ShapeXpress vs Fitness Together Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of ShapeXpress vs Fitness Together including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  ShapeXpress Fitness Together
Investment 89500 - 152000 189162 - 328576
Franchise Fee 0 0
Royalty Fee Varies 6%
Advertising Fee 2%
Year Founded 2002 1984
Year Franchised 2003 1996
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  ShapeXpress Fitness Together
Experience Marketing skills Sales skills, previous employee supervision skills Industry experience

Financing Options

  ShapeXpress Fitness Together
 
Franchise Fees No No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support

  ShapeXpress Fitness Together
Training Ongoing Classroom Training: 40 hours
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Co-op advertising, Ad slicks, Regional advertising Network Support Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 3 - 4 Absentee ownership of franchise is allowed. (35% of current franchisees are owner/operators) International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 5 Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)

Expansion Plans

  ShapeXpress Fitness Together
US Expansion Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile

Investment
ShapeXpress
Fitness Together
Franchise Fee
ShapeXpress
Fitness Together
Royalty Fee
ShapeXpress Varies
Fitness Together 6%
Advertising Fee
ShapeXpress
Fitness Together 2%
Year Founded
ShapeXpress 2002
Fitness Together 1984
Year Franchised
ShapeXpress 2003
Fitness Together 1996
Term Of Agreement
ShapeXpress 10 years
Fitness Together 10 years
Renewal Fee
ShapeXpress $2.5K
Fitness Together 25% of current franchise fee


Business Experience Requirements

Experience
ShapeXpress Marketing skills Sales skills, previous employee supervision skills
Fitness Together Industry experience

Financing Options

 
Franchise Fees
ShapeXpress No
Fitness Together No
Start-up Costs
ShapeXpress
Fitness Together
Equipment
ShapeXpress}
Fitness Together
Inventory
ShapeXpress
Fitness Together
Receivables
ShapeXpress
Fitness Together
Payroll
ShapeXpress
Fitness Together

Training & Support

Training
ShapeXpress Ongoing
Fitness Together Classroom Training: 40 hours
Support
ShapeXpress Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Fitness Together Newsletter Meetings/Conventions Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing
ShapeXpress Co-op advertising, Ad slicks, Regional advertising
Fitness Together Network Support Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
ShapeXpress Franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 3 - 4 Absentee ownership of franchise is allowed. (35% of current franchisees are owner/operators)
Fitness Together International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 5 Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)

Expansion Plans

US Expansion
ShapeXpress
Fitness Together Nationwide, Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming
Canada Expansion
ShapeXpress
Fitness Together
International Expansion
ShapeXpress
Fitness Together