Otter's Chicken Tenders vs Mary Brown's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Otter's Chicken Tenders vs Mary Brown's including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  Otter's Chicken Tenders Mary Brown's
Investment 291500 - 429000 500000 - 600000
Franchise Fee
Royalty Fee 5% 5%
Advertising Fee 4%
Year Founded 2003 1969
Year Franchised 2006 1969
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  Otter's Chicken Tenders Mary Brown's
Experience At Mary Brown’s, we’re looking for results-driven individuals with the determination to succeed. Passion and pride in everything you do is essential. Here’s what we’re looking for: * Hands-on ownership is preferred * Food service experience is an asset * Individual or multi-unit operators are welcome * Must have a willingness to learn, innovate and try new ideas * Entrepreneurial spirit " a desire to work with Mary Brown’s to grow your business * Commitment to delivering extraordinary Guest experiences every time * Pride in leading and motivating your team * A genuine love of people and enthusiasm for getting involved in your community

Financing Options

  Otter's Chicken Tenders Mary Brown's
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  Otter's Chicken Tenders Mary Brown's
Training Our training team ensures you’re armed with the knowledge you need - from hiring to preparing product and beyond. Highlights include: Best-in-class training at our training centre 3 week comprehensive Training Course teaches you how to produce and serve consistently perfect product - profitably Your training includes seminars, 1-on-1 sessions and classroom style courses on all aspects of our business and related systems. Learn about every aspect of your Mary Brown’s operation: * Food preparation * Office procedures * Basic management * Hiring * Guest focused, service-centric approach
Support
Marketing Mary Brown’s marketing is focused on driving sales and growing brand awareness. High impact multi-media marketing programs include radio, television, direct mail coupon programs and in-store materials. There is a strong digital/online presence including a web site, social media, YouTube promotion and e-newsletters. Location-specific programs are built by local field marketing managers to drive traffic and increase sales within a community or for a particular store. New Mary Brown’s stores are supported by grand opening events, public relations efforts and radio/print support to attract huge crowds.
Operations Our operations team teaches you how to optimize your results - they're with you throughout your opening and beside you as you build your business. Mary Brown’s mirror report system, implemented by our in-field operations directors, provides continuous monitoring of your operational procedures. This digital evaluation system assesses operational processes, service standards, quality control and hygiene and food safety on a store-by-store basis, ensuring brand integrity, consistency and optimal efficiencies.

Expansion Plans

  Otter's Chicken Tenders Mary Brown's
US Expansion
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
Otter's Chicken Tenders
Mary Brown's
Franchise Fee
Otter's Chicken Tenders
Mary Brown's
Royalty Fee
Otter's Chicken Tenders 5%
Mary Brown's 5%
Advertising Fee
Otter's Chicken Tenders
Mary Brown's 4%
Year Founded
Otter's Chicken Tenders 2003
Mary Brown's 1969
Year Franchised
Otter's Chicken Tenders 2006
Mary Brown's 1969
Term Of Agreement
Otter's Chicken Tenders
Mary Brown's
Renewal Fee
Otter's Chicken Tenders
Mary Brown's


Business Experience Requirements

Experience
Otter's Chicken Tenders
Mary Brown's At Mary Brown’s, we’re looking for results-driven individuals with the determination to succeed. Passion and pride in everything you do is essential. Here’s what we’re looking for: * Hands-on ownership is preferred * Food service experience is an asset * Individual or multi-unit operators are welcome * Must have a willingness to learn, innovate and try new ideas * Entrepreneurial spirit " a desire to work with Mary Brown’s to grow your business * Commitment to delivering extraordinary Guest experiences every time * Pride in leading and motivating your team * A genuine love of people and enthusiasm for getting involved in your community

Financing Options

 
Franchise Fees
Otter's Chicken Tenders
Mary Brown's
Start-up Costs
Otter's Chicken Tenders
Mary Brown's
Equipment
Otter's Chicken Tenders}
Mary Brown's
Inventory
Otter's Chicken Tenders
Mary Brown's
Receivables
Otter's Chicken Tenders
Mary Brown's
Payroll
Otter's Chicken Tenders
Mary Brown's

Training & Support

Training
Otter's Chicken Tenders
Mary Brown's Our training team ensures you’re armed with the knowledge you need - from hiring to preparing product and beyond. Highlights include: Best-in-class training at our training centre 3 week comprehensive Training Course teaches you how to produce and serve consistently perfect product - profitably Your training includes seminars, 1-on-1 sessions and classroom style courses on all aspects of our business and related systems. Learn about every aspect of your Mary Brown’s operation: * Food preparation * Office procedures * Basic management * Hiring * Guest focused, service-centric approach
Support
Otter's Chicken Tenders
Mary Brown's
Marketing
Otter's Chicken Tenders
Mary Brown's Mary Brown’s marketing is focused on driving sales and growing brand awareness. High impact multi-media marketing programs include radio, television, direct mail coupon programs and in-store materials. There is a strong digital/online presence including a web site, social media, YouTube promotion and e-newsletters. Location-specific programs are built by local field marketing managers to drive traffic and increase sales within a community or for a particular store. New Mary Brown’s stores are supported by grand opening events, public relations efforts and radio/print support to attract huge crowds.
Operations
Otter's Chicken Tenders
Mary Brown's Our operations team teaches you how to optimize your results - they're with you throughout your opening and beside you as you build your business. Mary Brown’s mirror report system, implemented by our in-field operations directors, provides continuous monitoring of your operational procedures. This digital evaluation system assesses operational processes, service standards, quality control and hygiene and food safety on a store-by-store basis, ensuring brand integrity, consistency and optimal efficiencies.

Expansion Plans

US Expansion
Otter's Chicken Tenders
Mary Brown's
Canada Expansion
Otter's Chicken Tenders
Mary Brown's 0
International Expansion
Otter's Chicken Tenders
Mary Brown's