Jo to Go vs Cookie Advantage Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Jo to Go vs Cookie Advantage including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
  Jo to Go Cookie Advantage
Investment 82500 - 786000 75000 - 100000
Franchise Fee 0
Royalty Fee 7% 5%--3%
Advertising Fee
Year Founded 1998 1998
Year Franchised 2001 2002
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements
  Jo to Go Cookie Advantage
Experience General business experience

Financing Options
  Jo to Go Cookie Advantage
 
Franchise Fees No No
Start-up Costs No No
Equipment No No
Inventory No No
Receivables No No
Payroll No No

Training & Support
  Jo to Go Cookie Advantage
Training
Support Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing Co-op advertising, Ad slicks, National media, Regional advertising
Operations 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 7 Absentee ownership of franchise is allowed. Cookie Advantage is a hands-on, owner operated business that you have to run. The Franchise is not a passive investment. We expect our Franchisees to take an ongoing, active role in their Franchise, but you do not have to be in the bakery all the time.

Expansion Plans
  Jo to Go Cookie Advantage
US Expansion Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Vermont, Wisconsin, West Virginia, Wyoming,
Canada Expansion
International Expansion

Start-Up Costs and Fees Mobile
Investment
Jo to Go
Cookie Advantage
Franchise Fee
Jo to Go
Cookie Advantage
Royalty Fee
Jo to Go 7%
Cookie Advantage 5%--3%
Advertising Fee
Jo to Go
Cookie Advantage
Year Founded
Jo to Go 1998
Cookie Advantage 1998
Year Franchised
Jo to Go 2001
Cookie Advantage 2002
Term Of Agreement
Jo to Go 15 years
Cookie Advantage
Renewal Fee
Jo to Go
Cookie Advantage


Business Experience Requirements
Experience
Jo to Go General business experience
Cookie Advantage

Financing Options
 
Franchise Fees
Jo to Go No
Cookie Advantage No
Start-up Costs
Jo to Go
Cookie Advantage
Equipment
Jo to Go}
Cookie Advantage
Inventory
Jo to Go
Cookie Advantage
Receivables
Jo to Go
Cookie Advantage
Payroll
Jo to Go
Cookie Advantage

Training & Support
Training
Jo to Go
Cookie Advantage
Support
Jo to Go Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Cookie Advantage
Marketing
Jo to Go Co-op advertising, Ad slicks, National media, Regional advertising
Cookie Advantage
Operations
Jo to Go 100% of all franchisees own more than one unit Number of employees needed to run franchised unit: 7 Absentee ownership of franchise is allowed.
Cookie Advantage Cookie Advantage is a hands-on, owner operated business that you have to run. The Franchise is not a passive investment. We expect our Franchisees to take an ongoing, active role in their Franchise, but you do not have to be in the bakery all the time.

Expansion Plans
US Expansion
Jo to Go Alaska, Alabama, Arkansas, Arizona, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North Carolina, New Hampshire, New Jersey, New Mexico, Nevada, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Vermont, Wisconsin, West Virginia, Wyoming,
Cookie Advantage
Canada Expansion
Jo to Go
Cookie Advantage
International Expansion
Jo to Go
Cookie Advantage