Hallmark card shops are independently owned and operated and there are no royalty or franchise fees required. Stores that use "Hallmark" in their name or Hallmark Gold Crown exterior signing must sign a Gold Crown Sublicense Agreement with Hallmark, but there is no fee required. There are many benefits to owning a Hallmark card shop. As a Hallmark retailer, you will have access to the finest products and services available to build a business that you can take pride in. There is strength in our name and a consumer trust that is unparalleled in our industry. There are limited opportunities available to own a Hallmark card shop and the application process is simple. Review the information in this packet and make sure you are comfortable that you meet the qualifications to become a Hallmark retailer. Then complete the Retailer Candidate Questionnaire and Personal Financial Statement and send them to Hallmark via fax or mail.We will review your information and will respond to your inquiry with next steps. Send the completed Retailer Candidate Questionnaire and Personal Financial Statement to: Mary Daniels New Business Inquiry Department Hallmark Marketing Corporation P. O. Box 419580, MD 163 Kansas City, MO 64141 Fax: (816) 274-3708 If you still have questions after reviewing this complete packet, go to our web site at www.newbiz.hallmark.com and use the Contact Us form provided on the How to Apply page to send Mary Daniels an email. Although we can't get too far into the process without the Retailer Candidate Questionnaire and the Personal Financial Statement, we will be happy to try to answer any general questions you may have. Our web site also contains information regarding International Opportunities (including Canada), Adding a Department to Your Store, Buying Hallmark Products and The Picture People. #113 in Canada's Top franchises.