We all know why organic matters from a health standpoint, but what does this mean for you as a business owner?According to the Organic Trade Association, organic is the fastest growing sector of the U.S. food industry. Organic food sales increase by double digits annually, far outstripping the growth rate for the overall food market. The U.S. Families Organic Attitudes and Beliefs Survey 2016, conducted by OTA, reveals that America s 75 million Millennials are now devouring organic, and they re making sure their families are too. Parents in the 18- to 34-year-old age range are now the biggest group of organic buyers in America.And with $43.3 billion in total organic product sales, the industry saw its largest dollar gain ever, according to the U.S. Organic Industry Survey 2016. This adds $4.2 billion in sales in 2015, up from the $3.9 billion recorded in 2014. For the fourth year running, the industry saw growth in the double digits at 10.8%. To-date, the industry has shown steady gains since the recession of 2009, with a growth rate well beyond that of the overall food market at 3.3% in 2015.From the daywe launched our first Clean Juice location in June 2015, we have been committed to bringing the organic and healthy lifestyle we are so passionate about to the world. What better way to do that than to partner with people who share this same vision?Veteran Incentives 10% off franchise fee#154 in Franchise 500 for 2021.