BurgerFuel vs The Counter Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of BurgerFuel vs The Counter including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

  BurgerFuel The Counter
Investment 510500 - 864500 711133 - 1939750
Franchise Fee
Royalty Fee 6% of net 6%
Advertising Fee 4% of net 2%
Year Founded 1995 2003
Year Franchised 1995 2005
Term Of Agreement
Term Of Agreement
Renewal Fee


Business Experience Requirements

  BurgerFuel The Counter
Experience Seeking hardworking and dedicated people with great attitude, sound financial backing, affinity with food, customer service and a desire to develop and innovate. Like our customers, the people who work for BurgerFuel have a singular aligning characteristic - they are Gourmet Burger Connoisseurs, and they want only the best. Added to this are several other qualities that we look for in the people who want to work with us. * An affinity with food. We like to think that our franchise holders want to make our burgers not only for their high turnover/financial return, but because they love food and believe in the products they are preparing. Knowledge of food and a flair for food combining will help with your business and the development of the business as a whole. Our training systems will provide you with detailed knowledge of our food and hygiene standards and the BurgerFuel 'flavour'. * A hardworking and dedicated attitude. The business, whilst a proven formula, requires the continual attention of the franchisee. * A customer service connection. We have a loyal customer base and it is our duty to cater to their needs. This is a primary focus. * Organisational and management skills. These are a necessity - for the daily running of the shop and for dealing with staff and organising rosters. * Flair and character. Just as our shops have an in-built atmosphere, we seek people who can transmit the same good feeling to our customers. People come to BurgerFuel for a reason, and part of that reason should be you! * The desire to develop and innovate. The shop and menu require constant attention. In keeping with the whole concept it is expected that franchisees will appreciate these needs and implement what is required. The aesthetics of BurgerFuel should be understood and recognised as important to the whole BurgerFuel concept. * Basic accounting and financial knowledge. To be able to undertake to run your own business a franchisee will ideally have some understanding of financial planning and control. * Financial security. It is assumed that at least 60% of the business will be funded by assets and cash. Borrowings are not sufficient to fund a business.

Financing Options

  BurgerFuel The Counter
 
Franchise Fees
Start-up Costs
Equipment
Inventory
Receivables
Payroll

Training & Support

  BurgerFuel The Counter
Training On-The-Job Training: 964 hours Classroom Training: 164 hours
Support Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations Absentee Ownership Allowed

Expansion Plans

  BurgerFuel The Counter
US Expansion
Canada Expansion 0
International Expansion

Start-Up Costs and Fees Mobile

Investment
BurgerFuel
The Counter
Franchise Fee
BurgerFuel
The Counter
Royalty Fee
BurgerFuel 6% of net
The Counter 6%
Advertising Fee
BurgerFuel 4% of net
The Counter 2%
Year Founded
BurgerFuel 1995
The Counter 2003
Year Franchised
BurgerFuel 1995
The Counter 2005
Term Of Agreement
BurgerFuel 10 years +10
The Counter
Renewal Fee
BurgerFuel
The Counter


Business Experience Requirements

Experience
BurgerFuel Seeking hardworking and dedicated people with great attitude, sound financial backing, affinity with food, customer service and a desire to develop and innovate. Like our customers, the people who work for BurgerFuel have a singular aligning characteristic - they are Gourmet Burger Connoisseurs, and they want only the best. Added to this are several other qualities that we look for in the people who want to work with us. * An affinity with food. We like to think that our franchise holders want to make our burgers not only for their high turnover/financial return, but because they love food and believe in the products they are preparing. Knowledge of food and a flair for food combining will help with your business and the development of the business as a whole. Our training systems will provide you with detailed knowledge of our food and hygiene standards and the BurgerFuel 'flavour'. * A hardworking and dedicated attitude. The business, whilst a proven formula, requires the continual attention of the franchisee. * A customer service connection. We have a loyal customer base and it is our duty to cater to their needs. This is a primary focus. * Organisational and management skills. These are a necessity - for the daily running of the shop and for dealing with staff and organising rosters. * Flair and character. Just as our shops have an in-built atmosphere, we seek people who can transmit the same good feeling to our customers. People come to BurgerFuel for a reason, and part of that reason should be you! * The desire to develop and innovate. The shop and menu require constant attention. In keeping with the whole concept it is expected that franchisees will appreciate these needs and implement what is required. The aesthetics of BurgerFuel should be understood and recognised as important to the whole BurgerFuel concept. * Basic accounting and financial knowledge. To be able to undertake to run your own business a franchisee will ideally have some understanding of financial planning and control. * Financial security. It is assumed that at least 60% of the business will be funded by assets and cash. Borrowings are not sufficient to fund a business.
The Counter

Financing Options

 
Franchise Fees
BurgerFuel
The Counter
Start-up Costs
BurgerFuel
The Counter
Equipment
BurgerFuel}
The Counter
Inventory
BurgerFuel
The Counter
Receivables
BurgerFuel
The Counter
Payroll
BurgerFuel
The Counter

Training & Support

Training
BurgerFuel
The Counter On-The-Job Training: 964 hours Classroom Training: 164 hours
Support
BurgerFuel
The Counter Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform
Marketing
BurgerFuel
The Counter Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations
BurgerFuel
The Counter Absentee Ownership Allowed

Expansion Plans

US Expansion
BurgerFuel
The Counter
Canada Expansion
BurgerFuel
The Counter 0
International Expansion
BurgerFuel
The Counter